Learn about Simply Fresh Foodie, Australia's first digital test kitchen.
What is Simply Fresh Foodie?
Simply Fresh Foodie is Australia’s first digital test kitchen, where recipes, ingredients, and food trends are tested, refined, and shared.
More than just a collection of recipes, it’s a platform dedicated to practical, high-quality food content that helps home cooks make better choices in the kitchen.
With a focus on expert-backed insights and real-world testing, Simply Fresh Foodie goes beyond trends to offer content that is reliable, innovative, and thoughtfully curated.
What is a Digital Test Kitchen?
A digital test kitchen is where food is put to the test. Every recipe published on Simply Fresh Foodie undergoes real-world evaluation, ensuring it delivers on taste, technique, and ease of execution.
Beyond recipes, the test kitchen is a space for ingredient reviews, product testing, and expert-driven content designed to make cooking more accessible and enjoyable. It’s about finding what works, refining the details, and sharing only the best with our audience.
Where Do You Find Your Contributors?
Contributors come from various backgrounds, including professional recipe developers, chefs, food industry insiders, and content creators. Some submit their work through our online portal, while others are personally engaged by our editorial team.
What they all share is a dedication to quality and originality. By featuring their work, Simply Fresh Foodie gives them lasting visibility, allowing their recipes to be discovered and shared beyond the fast-moving world of social media.
Who Are Your Test Kitchen Experts?
The test kitchen is guided by experts who bring years of experience in food and hospitality. From refining recipes to evaluating new ingredients, they ensure everything published meets a high standard. Their insights provide depth and credibility, making Simply Fresh Foodie a trusted source for food content.
Brand Work
For food brands, Simply Fresh Foodie is a valuable platform for showcasing products in a meaningful way. Tested recipes, detailed product features, and expert-backed recommendations provide an opportunity to reach a highly engaged audience.
Unlike traditional advertising, a feature in the test kitchen is built on credibility. Every product is carefully considered, ensuring that what we share is both relevant and valuable to our readers.
How to Submit
Creators and brands can submit their work through our online portal, where each submission is reviewed by our editorial team. Selection is based on quality, originality, and alignment with the test kitchen’s standards.
For those chosen, it’s an opportunity to gain exposure, build credibility, and be part of Australia’s first digital test kitchen.